Magazine comparison of Metal Hammer

New Musical Express (NME) created by Theodore Ingham, is a UK weekly pop/rock music magazine, published since March 1952.

NME focuses on the mainstream audience of music, mainly being pop/indie rock.Though based in London, NME is a worldwide known magazine and has recently created a branch in India. To some NME magazine represents the mainstream side of society and rarely touches upon the counter-culture of it. NME showcase band and artists that are either new to the music industry or that are grossing greatly.

Metal Hammer is a monthly heavy metal music magazine published in the United Kingdom, and in several other countries by different publishers. Metal Hammer articles feature both mainstream bands and more unusual acts from the whole spectrum of heavy metal music. Unlike NME magazine Metalhammer also focuses on the counterculture part of rock, mainly metal. Though Metal is somewhat counterculture and not as well known as mainstream music, Metal Hammer has expanded globally to metal audiences throughout the world. Metal Hammer covers both new wave and old wave metal bands from Slayer to Miss May I Metal Hammer covers it all. The magazine being the predominant metal magazine in the UK represents the genre of metal and its audience though its articles and covers.